Entries by Erica Mitchell

Agenda: 1/7/18

By S-3 Public Affairs Fact  of the Week: The Wall Street Journal reports that Amazon, “This year it is on track to spend as much on video content as Netflix did in 2017. … Amazon’s video business isn’t just its own potential profit center; it’s also a way to keep people in Amazon’s world longer, where they spend […]

Agenda: 12/31/17

By S-3 Public Affairs Fact of the Week: Podcast popularity continued to grow throughout 2017. AdWeek notes, “In 2017, podcasting exploded into a seemingly bottomless ocean of content that Edison Research dubbed “the Infinite Dial,” with an estimated 15 percent of Americans listening to podcasts each week.” AdAge gives a look at what 2018 has in store for the medium: “As Spotify’s spotlight […]

Agenda: 12/17/17

By S-3 Public Affairs Fact of the Week: Fact of the Week: When your teenager family members are glued to their phones over the holidays, chances are they’re on Snapchat. Recode reports, “Some 79 percent of U.S. 13- to 18-year-olds surveyed said they have a Snapchat account, more than any other type of social media. Of that age […]

Agenda: 12/10/17

By S-3 Public Affairs Fact of the Week: We’ve shared a lot about the trend toward video – and shorter video at that. AdWeek this weekend shared YouTube’s top 10 watched videos of 2017, “which amassed 633 million views, an 83-million increase from 2016’s top clips.” In the Media: AdWeek reports, “Three months after ESPN transitioned to Nielsen’s total […]

Agenda: 12/3/17

By S-3 Public Affairs Fact of the Week: Recode reports, “Three quarters of all mobile traffic will be used for video in 2023, according to a new report by telecommunications equipment company Ericsson. That’s up from just over half of all traffic today. Not only will that be a bigger share but also a bigger pie, as more […]

Agenda: 11/26/17

By S-3 Public Affairs Fact of the Week: TechCrunch reports, “The final figures for Black Friday online sales are in, and it’s another record-breaking day for e-commerce in the U.S. Adobe says that shoppers spent $5.03 billion online,” with an increasing number of purchases made on mobile. “Purchases made on mobile devices have so far totaled a record 36.9 […]

Agenda: 11/19/17

By S-3 Public Affairs Fact of the Week: CNN shares the story of how Square technology has helped small, struggling cities, recover. Webster City, Iowa – population 8,000 – is home to more than 40 businesses that use Square. The idea is “to cater to travelers passing through town often without cash. (Webster City is right off […]

Agenda: 9/10/17

By S-3 Public Affairs Fact of the Week: As Amazon makes plans for its second U.S. headquarters, the Wall Street Journal shares a positive perspective on the impact that automation (and businesses like Amazon) can have. “The brick-and-mortar retail swoon has been accompanied by a less headline-grabbing e-commerce boom that has created more jobs in the U.S. than traditional stores […]

Agenda: 9/3/17

By S-3 Public Affairs Fact of the Week: Smartphones are about to get a lot smarter. Ahead of the next iPhone reveal, the New York Times reports on the “futurism” that your phone’s camera is expected to unleash as soon as 2018. “Here’s a peek into how the camera may come into play: As soon as you pick up your […]

Agenda: 7/30/17

By S-3 Public Affairs Fact of the Week: The C-Suite is not just starting to accept AI, but it is embracing and acknowledging its power and potential. AdWeek reports on a new IBM report which finds, “73 percent of CEOs predict AI will play a “key role” in their companies’ future. And more than 50 percent of the chiefs […]